The MCP server lets AI agents like Claude, ChatGPT and Gemini access Amazon ads advertising APIs through natural language ...

Amazon advertising operates within its own closed ecosystem, making ad delivery very different from other platforms. If you come from a Google or Bing background, you may be surprised to learn why ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...

The move signals a wider shift towards automation in digital advertising, with AI increasingly managing campaign creation, ...

Historically speaking, Amazon does not have a reputation for playing nice with local businesses – not as a competitor in the retail landscape, at least. But as a seller of ad inventory? That offers up ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

Looking for the best Amazon advertising optimization software? atom11 offers unique version control and retail-aware rules to ...

Amazon says its agent makes high-quality ad production a breeze. The agent aims to give SMBs better advertising tools. It's accessible via a new "chat" feature in Creative Studio. Amazon has launched ...

Amazon Ads has launched an agentic AI tool called “Creative Agent” for UK advertisers to create ads from ideation to execution within a chatbot, for no additional cost.