Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

The data point was released as part of a broader presentation on Amazon's connected TV ad products and innovations.

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

In May this year, Mark Zuckerberg said that he wants advertisers to hand over their bank accounts and walk away. In his vision for Meta’s advertising future, brands would provide "no creative, no ...

In today's competitive online marketplace, standing out on Amazon requires more than just a great product. Every day, shoppers are flooded with endless options, scrolling past thousands of listings ...

Amazon Ads has announced an agentic AI tool that enables advertisers to create campaign ads in Creative Studio. Jay Richman, vice president of creative products and technology at Amazon Ads, explains ...

Amazon is expanding its suite of generative artificial intelligence products targeted at marketers with a new conversational assistant, according to an announcement shared with sister publication ...

Amazon’s new Roblox activation merges virtual play with physical retail, offering cultural quests, UGC items and in-game ...

A worker restocks shelves with chilled drinks insode Amazon's new Amazon Fresh store in Ealing, west London, on March 4, 2021. - Amazon on Thursday opened the first of its Amazon Fresh grocery stores ...

Thanks to its partnership with independent sellers, the company is still shaping the future of small business. Dharmesh Mehta, vice president of worldwide selling partner services, explains why.