Mattel’s brand portfolio includes Barbie, Polly Pocket and Hot Wheels. GABRIEL BOUYS/AFP via Getty Images Astronaut Barbie, Tennis Player Barbie, Presidential Candidate Barbie—you name it. Over the ...
Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toy-making and ever-expanding pipeline of IP repackaging. This partnership marks new territory for OpenAI, which has signed ...
EXCLUSIVE: Two years after the record-setting release of Barbie, the feminist live-action take on Mattel’s iconic doll that became a cultural phenomenon, Illumination and Mattel Studios have finalized ...
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