Logos are often a consumer's first experience with a brand. As such, they tend to say a lot about the brand they represent—especially when you factor in that marketers and graphic designers are a ...

Every small business owner knows their visual identity is key. It's their first and most powerful marketing tool. But when ...

X-Design works like your own in house design team. You share your name, background, and goal. It provides ideas and visual ...

Phemex, one of the most efficient crypto exchanges, unveiled a refreshed logo and upgraded platform design, marking the ...

Ultimately, as your company’s needs change, so must your branding. Refreshing your logo and other design elements keeps your ...

Let’s take some pressure off logos–they really don’t need to work so hard. Here’s what drives your brand instead. Somehow companies have gotten into the mind-set that a logo–this thing that does ...

A brand is more than a logo, including all the values and behaviors of a company and its employees. But, when done right, the entire value, behavior, personality, quality and product can be summed up ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Cincinnati's oldest ice cream shop is updating its look. Graeter's announced a brand refresh that includes a new logo on ...