Pick any ranking of publicly traded companies, and year after year you’ll find Apple in the top three worldwide. To say that its famous logo is ubiquitous is an understatement. It’s everywhere and ...

In this video, I draw various logos from memory, showcasing my interpretation and creativity. The video features a mix of ...

A new study shows that people are awful at drawing the Apple logo. Guess exposure to branding isn’t everything. Does bombarding people with your logo actually make it memorable? Apparently not.

As the world’s most valuable company, with one of the most recognizable logos in corporate history, you’d think that most people would be capable of drawing the Apple symbol with some degree of ...

In a real-life scene that could be in HBO’s “Silicon Valley,” Airbnb unveiled a very sexually connotative logo today: Bélo. Apparently no one in on the design process asked themselves, in this guy’s ...

Corporate logos are designed to be not only recognizable but also memorable. So why is it that so few people are able to accurately reproduce logos when put to the test? Researchers say it’s most ...