The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

The first Wendy's menu was only comprised of five items, and while you could enjoy a sweet ice cream treat in the form of the franchise's famous "frosty" and a piping hot bowl of chili, fan-favorite ...

The Shocking Logo Transformation The company revealed a redesigned logo that swaps its signature fish illustration for a stylized chicken, accompanied by a new "CHICKEN + SEAFOOD" lock-up. The ...

Smashburger, the fast-casual restaurant company that popularized smashed burgers, today unveiled its latest brand campaign, reinforcing the brand’s commitment to great taste, variety, and value. “Our ...

Food has long served as one of humanity’s deepest cultural bonds, but in 2025, it has also evolved into a dynamic digital art ...

The new design seen as safe but effective, although the new corporate tagline has some cringing. By. Jon Springer. AI ...

NEW YORK--(BUSINESS WIRE)--NotCo, the leading food-tech company that leverages AI to create plant based food, is setting out to revolutionize the way consumers perceive the food industry with its ...

As countries face lockdowns and “nonessential” businesses in many cities have been forced to close, brands are working overtime to keep up engagement (and sales). That has led some major companies, ...

FRESNO, CALIF. — The whole-fruit snack brand Sun-Maid Growers of California has revamped its packaging and logo across all products. The new packaging includes a new font and graphics highlighting ...

Apple has accused a China-based food company of copyright infringement, saying its logo is too similar to its own. Is this a step too far? Joe has been writing about consumer tech for nearly seven ...

Brand image starts with a strong logo. From vector to display, here are the tools to put your stamp on your symbol. By Gabriel Morgan Updated Jun 21, 2022 9:00 AM EDT We may earn revenue from the ...