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Ford just put all midsize trucks on notice

Ford confirmed a hybrid Bronco for 2027 and a Bronco pickup around 2030. Here's what the two-product roadmap means for ...
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Rows of unsold trucks on dealer lots handed a US automaker a 9.6 percent first-half sales drop, and a Japanese rival closed to within 1.2 market-share points of first place

Ford's US sales fell 9.7% in H1 2026 — the steepest slide among major automakers — as Toyota closed to within 1.2 ...

Ford’s first ultra-cheap EV is called Fathom, a full-featured truck for $28,350

The base Fathom will also include all the sensors needed to power Ford’s hands-free Blue Cruise system, though actually using that service will almost definitely come at extra cost. For reference, ...