Adweek on MSN

Geico Unveils a Verby New Slogan

As its 17 million policyholders know, Geico is an auto insurance company with a gecko spokesman. As financial analysts know, ...
Marketing Dive

Geico puts emotional spin on value for new brand platform

Created with The Martin Agency, “It Feels Good to Geico” enlists the Gecko and NFL greats A.J. Brown and Emmitt Smith across ...
Marketing Dive

Geico stretches marketing reach with 8 campaigns across 7 offerings

Geico’s latest creative effort, which was developed in partnership with The Martin Agency, is meant to encompass multiple insurance markets while maintaining a consistent brand image. Humor and value ...
The Verge

Geico insists it ‘has coverage’ for the Cybertruck after owners complain of dropped policies

is a former news writer for The Verge. Geico says it still offers insurance for Tesla’s Cybertruck after some customers reported being dropped by their insurance company for the expensive and ...