Hasbro’s 2027 Harry Potter deal brings 2026 toy reveals tied to the HBO reboot and anniversary buzz—prime time for fans and collectors. Hey Potterheads. Hasbro announced a major partnership with Harry ...

A duo of exclusive G.I. Joe: Classified action figures is coming to Comic-Con, and fans of the classic cartoon will instantly ...

PAWTUCKET, R.I.--(BUSINESS WIRE)-- Hasbro, a leading games, IP, and toy company, returns to the North American International Toy Fair® in New York (March 1-4, 2025) to reveal an extraordinary lineup ...

Update 2: Walmart restocked the Baby Evie Peppa Pig toy on July 11. We don’t anticipate it to stay in stock for long! Update: To quote the infamous sass machine, Peppa Pig, “it’s not fair!” but, ...

A concerned mother who published a petition online got the attention of the manufacturer of a product she believes is dangerous and inappropriate. Jessica McManis of Ohio created the Removing Poppy ...

The lovable robot that debuted to great fanfare 25 years ago because of its ability to develop language skills is getting a reboot, toy giant Hasbro announced Monday. The cuddly doll will be available ...

Visit Hasbro Booth #403 at the Javits Convention Center for debuts across BABY ALIVE, DUNGEONS & DRAGONS, MAGIC: THE GATHERING, MONOPOLY, NANO-MALS, NERF, PEPPA PIG, PLAY-DOH and TRANSFORMERS, as well ...

Hasbro Inc. reported higher-than-expected quarterly profit and revenue, driven by strong demand for Disney Princess and Frozen dolls and action figures based on 'Star Wars” movies. However, the ...

While Hasbro spent billions on eOne in the hopes of producing films like Marvel Studios, the Barbie company launched a film division but emphasized licensing for film and TV properties. By Etan ...

Forbes contributors publish independent expert analyses and insights. I cover Hollywood and entertainment. Mattel and Hasbro on Tuesday released photos of new products coming for Netflix’s KPop Demon ...