Cookie banners—those things that most users almost immediately close when they visit a site—have become a ubiquitous part of ...

the average successfulness of individual SMS/MMS campaigns was approximately 27 times higher than in the case of Internet banner campaigns. Even the results of the least successful campaign surpassed ...

Since the first banner ads appeared in 1994, the internet advertising industry has experienced exceptional growth. The Interactive Advertising Bureau (IAB) heralded 2003 as 'the most successful year ...