Jaguar's new EV is as avant-garde as its controversial rebranding and ad campaign. But all that hate may be misplaced. Jaguar has gone through a huge, refining its logo and changing its branding. It ...

Former President Trump criticized Jaguar's "woke" 2024 ad campaign after its CEO announced his resignation. The ad, titled "Copy Nothing," featured models in bright, androgynous clothing and did not ...

Jaguar could be facing its own Bud Light moment after online backlash to a new ad Tuesday. The car brand released a new promotional video debuting its reimagined logo on its X account under the slogan ...

Auto brand Volvo is being celebrated for its recent "pro-life" ad after fellow luxury car brand Jaguar caused a social media firestorm this week with its rebrand that critics dubbed "woke." The nearly ...

Hey, Jaguar is coming up with a new rebrand with their "Copy Nothing" ad that has gone viral, mostly because it's very futuristic ... but also because there's no cars in the entire thing. Isn't that ...

Jaguar defended its rebranding campaign after online critics roasted a promotional video. Jaguar's boss said the rebranding message was lost "in a blaze of intolerance." The campaign, featuring models ...

Jaguar is taking its brand in a “new direction” with a new TV advertisement rolled out Thursday that spotlights a trio of the company’s highest performance models. “Jaguar at Play” — which was set to ...

Jaguar once built the most beautiful, reckless cars on earth. Now it's a brand without conviction. Here's how it lost its ...

President Donald Trump wasted no time taunting the British luxury car maker Jaguar after the company announced its CEO would be stepping down following a controversial rebranding last year seen as ...