From $800,000 Carrera GT rebuilds to bespoke cars costing well into eight figures, Porsche is going all-in on exclusivity.
In January 2022, we noted the $1.9M sale result for a Guards Red 2005 Porsche Carrera GT with just 780 miles as the most expensive car ever sold on Bring a Trailer. At the time, Hagerty’s #1 (concours ...
One-offs and Carrera GT retrofits also play a part in Porsche’s planned path back to huge profits.