YouTubers hit back at Fine Bros’ attempt to trademark word over fears that the pair are trying to seize entire concept of the reaction video format An attempt to trademark the word “react” has ended ...

The Fine Brothers have built successful careers showing how folks, old and young, react to everything from split-screen gaming to the Oculus Rift to rotary telephones and 1990s internet. And now it’s ...

Rafi and Benny Fine took to Medium to respond to the vocal fan furor to their proposed licensing program, REACT WORLD, and their application to trademark “React.” Beginning with an apology, the ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. In the wake of an avalanche of negative feedback over its intention ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. [UPDATE] Fine Brothers have canceled React World and dropped all of ...

Fine Brothers Entertainment, creators of the popular “React” franchises on YouTube, is hoping to grow its fanbase — and make money — by granting creators ...