Shorter B2B buying cycles are putting pressure on sales teams to respond quickly, revealing the growing gap between modern ...

Sales pipeline management involves generating, tracking and communicating with prospects to convert leads into paying ...

Laxman is the co-founder and CEO of Outplay, the all-in-one sales stack for new-age teams, and a recognized voice in the SaaS community. As buyers, we know how much the digital-first world has ...

Previously I discussed lean sales cycles and their importance for scaling startups or established companies. A repeatable, high-margin sales cycle is also necessary to train outsourced sales teams or ...

In a recent marketing charts survey, 46.6% of businesses questioned said that it takes seven months to sell to a new client. That’s a setback to most businesses, to say the least. It’s challenging to ...

Appointment-setting streamlines the B2B lead generation process by assigning specific reps to research and nurture prospects before scheduling appointments. In this guide, we'll explore the importance ...