Marketing tech startup Northbeam has launched a new attribution model that connects video views and in-app clicks across platforms and raised new growth funding, CEO Austin Harrison exclusively tells ...
More than $1.6 trillion in annual transactions across 180M US consumers, made liquid and ratable via Carbon Arc for business intelligence or AI models Facteus, the #1 provider of real-time consumer ...
The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...
Access to analytics and other pricing data can play an integral part in securing a borrower, but traditional data sources are often too sparse or stale to provide any real competitive edge. Nomis ...
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