Gordon Ramsay instantly went viral after trying KSI and Logan Paul's Prime energy drink for the first time. British celebrity ...

Prime last January signed a multiyear deal to become the official global sports drink of UFC, and Paul’s ties to wrestling through his work as competitor meant WWE had two points of entry open ...

Dillon Danis claims Logan Paul is the one responsible for keeping him out of the UFC.

Logan Paul and KSI’s Prime Hydration has been dominating the sports drink world since its 2022 launch. It’s the official drink of the UFC, the Lakers, and even the Dodgers. But in June 2024 ...