A new study finds that people hear familiar words as louder than nonsense words, even when both are equally loud. The results ...

By moving beyond lab tasks to richer, real-world settings, like virtual reality, we can better understand how perception ...

This new project adds a verbal AI system (a large language model) to probe deeper into perception. Its goal is to study how ...

Color psychology and perception constitute a multidisciplinary field that investigates how hues influence cognitive processes, emotional responses and social behaviour. This research elucidates the ...

Overestimating Steepness Is the Rule, Not the Exception The research team, led by psychology professor Dennis Shaffer at The Ohio State University, wanted to explore why people almost always ...