The decision comes amid growing user complaints about large, attention-grabbing ads, such as 1.91:1 image carousels and ...

PepsiCo's 7UP unveils an AI-powered musical logo designed to enhance emotional connection and brand recall across its ...

Project Drone will harness behavioural finance algorithms, vernacular-first interfaces, and institutional-grade tools adapted ...

Product combines Lumen Research eye-tracking with IAS impression level data for social attention measurement on Snapchat campaigns within IAS signal ...

Before joining VML, Olety was at BBDO China, where he led creative teams for clients such as Mars Wrigley, Visa and ...

Union Minister Bhupender Yadav, Bhumi Pednekar, and climate leaders discuss India’s renewable progress, sustainability ...

Canada’s 3% digital services tax, set to take effect Monday, applies retroactively and is expected to leave major U.S. tech ...

The report finds 70% of surveyed startups use AI in business functions, with marketing seeing 30% CPA improvement and sectors ...

Britannia Good Day and Parle Monaco share shelf space in a limited-edition Pride Month pack designed to reflect allyship, representation, and inclusion ...

In this role, Mehra will be responsible for brand positioning, marketing and communications across the three companies. Her remit includes media relations, internal communications, and digital ...

New Delhi: The Delhi High Court has issued an injunction restraining multiple unauthorised websites, mobile applications and domain entities from using trademarks registered by Gameskraft Technologies ...

The application, lodged with the Indian Patent Office, aims to secure exclusive rights to the title that has become synonymous with Dhoni’s calm and composed demeanor on the cricket field. Dhoni, 43, ...