Nine has secured exclusive broadcast rights to the Men’s and Women’s Rugby World Cups. The deal, which kicks off with the ...

ACM is expanding its Explore travel brand, alongside the release of a study into regional travellers’ habits. The new Explore ...

Cartology has appointed Google’s Robbie Lawson and Coca-Cola’s Sam Way into the newly created roles of general manager, ...

Activist investor Sandon Capital has taken aim at broadcaster SCA, saying the board of directors is in “self-preservation” ...

Australian cereal brand UNCLE TOBYS Plus has launched its first campaign in six years via media agency Ogilvy. It celebrates the UNCLE TOBYS Plus cereal range and the unique sensory experience of the ...

Nielsen’s Five Keys to Advertising Effectiveness study (2017) found that creative quality accounts for 47% of a campaign’s ...

Chinese EV brand BYD has emerged as one of the fastest-growing car manufacturers in Australia, following a data-led, ...

The effectiveness of Meta’s latest AI product depends on whether it will bring in measurable campaign results, according to ...

" ... it’s harder to want to commit … to put dollars to work at a certain rate for the course of an entire year,” ...

The JIF Messmaster campaign repositions JIF for a younger audience by tapping into the popularity of parody and watchability of low-stakes competition. The campaign visualises greasy BBQs and filthy ...

Authentic moments of ‘care behind every bathroom door’ are shared in QV’s campaign by creative agency Sunday Gravy and media agency Half Dome. The film was directed by Leilani Croucher at Revolver and ...

‘Your hair deserves better’ with Panasonic’s new hairdryer range in a campaign via media agency Awaken. The campaign launched across social media, ecommerce sites and digital out-of-home.