Ready to say “yes!” for less? I know I am. Let’s face it — kids are always begging for brand-new toys, and the Amazon Big ...

A precious pink cardigan, worn over a delicate lace cami like the one below from Róhe, balances out the skirt’s vivid print.

Mattel Inc. has partnered with the Professional Women's Hockey League (PWHL) to release an exclusive, Barbie-themed ...

Each baby doll comes with accessories for a delightful tea party. Kids can make the kettle bubble when they fill it with ...

has been reducing its manufacturing operations and prioritizing licensing its flagship products — like Barbie, Hot Wheels, and Uno — and earning royalties from them. The second-largest toy ...

When I tested out some of these options at home, there were also a couple of small, inexpensive tools I found indispensable: a flexible smoothing tool or squeegee to flatten any air bubbles as you ...

Anyway, these play toys allow kids to pretend to mow the lawn without the risk (and the chore!). Plus, a lot of them have fun additions like sounds or bubbles. We found the best toy lawn mowers ...

The dolls are even compatible with the Barbie Basics 15th Anniversary Doll No. 3 for even more swapping fun. Mattel also unveiled its Spring 2025 surprise toy line. Inspired by the success of ...

Tim Allen Says 'Brilliant' Toy Story 5 Isn't a Cash-Grab: 'I Don’t Really Believe It’s About the Money' Barbie has done it all, but this classic playset had just enough perks to draw in a big ...

How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...

From Barbie to Batman: The Top Costumes For Adults, Children And Pets in 2023 It should come as no shock that costumes make up the largest share of the collective Halloween boo-dget, surpassing $4 ...