The best toy deals in the Amazon Spring Sale from Barbie and LEGO to Hot Wheels - Toying with the idea of a spring shopping ...

IMC Toys expand is expanding its Be Loved Babies brand. The Be Loved Babies Minis offer the same qualities consumers love ...

Ready to say “yes!” for less? I know I am. Let’s face it — kids are always begging for brand-new toys, and the Amazon Big ...

Barbie collector Phylicia Brathwaite steps into The Chat with Kam to dish about her love and appreciation for the evolution ...

Barbie collector Phylicia Brathwaite steps into The Chat with Kam to dish about her love and appreciation for the evolution ...

Earth to astronaut Barbie, we have a new space collectible, but probably not for all of the reasons Mattel intended. The toy ...

Check out the themes in Aqua's iconic Barbie Girl lyrics to explore the playful humor and cultural commentary that make this ...

Tara-based toy company, HoloToyz, has announced an exciting new partnership with Mattel, the owner of one of the most iconic ...

With a dazzling array of unstoppable female characters, Taylor Sheridan's '1923' is the show every adult American Girl doll fan should be watching.

Corazon Marikit is the latest to come out of Mattel’s Monster High doll line. In this reimagining of the manananggal, she is ...

Paris Hilton has revealed the real reason behind her 'Barbie doll' persona in a candid new interview on Wednesday.

Live your Barbie dreams with the new Barbie x Lovely Causematics collab, which features three products — a cream blush, glowy ...