In 2023, Mattel hit box-office gold with the "Barbie" movie. This weekend, it returns to theaters with "Masters of the ...
This attempt to make 'Barbie' for Eighties-nostalgia–loving dudes is not a movie. It is extremely bad brand management.
I went down a lot of internet rabbit holes last month, and these are the stories, facts, and discoveries I can't stop ...
Pokémon is the latest in a growing line of Lego tie-ups with media brands. Since the success of a Star Wars set in 1999, the ...