Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its 80th anniversary.

Longtime fans of Barbie, whether young or old, are now able to relive their favorite films. The official Barbie YouTube ...

At the same time, Warner Bros Discovery CEO David Zaslav has a Superman promotional blitzkrieg in the works, one similar to what the studio executed with Barbie ... re leaving no stone unturned ...

Big tech companies are no strangers to collaborations with names outside their niche. Samsung, for instance, has launched ...

She's one of Australia's most celebrated athletes, but it's taken years for Madison de Rozario to find herself.

A great performance at SXSW can happen anywhere: An official showcase at a downtown venue, an unofficial get-together at an East Side bar, a shindig thrown by a third-party political group, or all ...

During a particular scene, Bachchan’s response to a minor background distraction proved ... When Amitabh Bachchan was in the frame, truly no one was going to look anywhere else.

and has even had a Barbie doll made in her image. But her early success was a blessing and a curse. "[At 14,] I had no idea what I was doing. I was surrounded by the most incredible athletes and ...