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Investing.com - Benchmark maintained a Buy rating and $130 price target on Roku Inc. (NASDAQ:ROKU) following the company’s announcement of a deeper integration with Google’s DV360 platform. Analyst ...

New Delhi: Google has introduced what it is calling the “Gemini advantage” in Google Marketing Platform, bringing its Gemini models into Display & Video 360 and related tools as it deepens its AI push ...

Google is pushing further into automation of the ad buying workflow, announcing that its demand-side platform, Display & Video 360 (Display & Video 360), is evolving into an AI-powered media buying ...

YouTube has announced the rebranding of BrandConnect, its creator-brand sponsorship tool, as Creator Partnerships, a revamped platform backed by Google’s Gemini AI models designed to streamline ...

Google is getting to talk about its two favorite things during IAB’s NewFronts this week: AI and creators. On Monday, in advance of its first of two presentations, it announced multiple new features ...