USA Bobsled and Skeleton has entered into a multi-year endorsement deal with American Honda, one that will give the sliding sports federation financial and technical support going into both next ...

Honda’s ‘Ultimate Edition’ wraps up 28 years of front-wheel-drive glory with style and sentiment.

LA28, Team USA and Honda announce new partnership Toyota had been the Olympics auto sponsor before declining to renew its deal after 2024.

LA28, Team USA and Honda announce new partnership Toyota had been the Olympics auto sponsor before declining to renew its deal after 2024.

Olympics-Honda partners with LA28 as Olympic sponsorship deals shift into gear Officials at LA28, the private, non-profit company organising the Games, told Reuters they were confident they will reach ...

LOS ANGELES (AP) — The organizing committee for the 2028 Olympics in Los Angeles signed Honda as a “founding partner” Monday, giving the upcoming Summer Games their sixth new sponsor this ...

The organizing committee for the 2028 Olympics in Los Angeles has signed Honda as a “founding partner.” The deal gives the next Summer Games their sixth new sponsor of 2025 and their first ...

A sponsorship deal with Honda is driving renewed optimism from LA28 organizers. The Japanese auto giant has signed on as a founding partner for the 2028 Los Angeles Olympics organizing committee ...

LA28 signed Honda to a tier-one sponsorship, marking its first new partner at the top level in nearly four years. A major financial and operational boon, Honda is the sixth new sponsor announced this ...

In a shocking announcement, Honda has ended its long-standing partnership with Team Liquid following a controversy involving Rainbow Six Siege player Lucas "DiasLucasBR" Dias.