The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a ...

Ultimately, as your company’s needs change, so must your branding. Refreshing your logo and other design elements keeps your ...

Cadillac, Hyundai, Audi, Lamborghini, and Toyota all have iconic logos. But these car brand logos also contain some hidden ...

The fast-casual burger chain, coming off a strong summer, unveiled new branding and a new color scheme, including its latest ...

An Oklahoma small business owner is preparing to battle with gas station giant Buc-ee’s after receiving a three-page letter ...

The owner of Nut Huggers Apparel said he was told to stop using cartoons, rodents, three specific colors, and baseball hats.

HOUSTON — An Oklahoma-based underwear company is in a legal dispute with Buc-ee’s over the use of a squirrel logo that the ...

Cracker Barrel faces proxy fight as activist investor claims company's rebranding "fiasco" destroyed $1.2 billion in ...

Chinasoft International ( ($HK:0354) ) just unveiled an update. Chinasoft International Limited has announced a change in its company logo, which ...

Nut Huggers’ branding features a cartoon squirrel that, at first glance, does resemble Buc-ee’s well-known character — with ...