Nike and SKIMS Unite Under Joint Women's Label: NikeSKIMS
With a new Nike CEO, the move is part of the sports gear titan's evolving strategy and yet another chapter in the expansion of Kim Kardashian's business empire.
Who Owns Skims? How the Kim Kardashian-cofounded Shapewear and Apparel Brand Became a $4 Billion Juggernaut
Kim Kardashian’s Skims shapewear and apparel company has rocketed to success, earning a $4 billion valuation. A reality show star and public figure since 2007 when she and her family began ...
Nike is in a slump. It’s hired Kim Kardashian to help
Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO ...
voguebusiness2d
Why Nike recruited Kim Kardashian to up its women's game
Under Hill, the brand has amped up the promise to grow women’s.
NikeSkims is Kim Kardashian's Genius New Venture
In yet another shrewd move, Kim Kardashian is teaming up with Nike to launched a new brand: NikeSKIMS.
The Hollywood Reporter6d
Kim Kardashian’s Skims Debuts New Shapewear to Boost Your Butt and Bust
Following the viral nipple bra, Skims‘ latest drop is all about the derriere. The new Smooth Layers range features “slinky, body-con styles that take you from day to night,” while additions ...