The Hot 107.9 radio station posted on Instagram that "this release coincides with the 45th anniversary of the Black Barbie, a milestone in representation in the toy industry." ...

Barbie and Mattel have transformed their marketing strategy and succeeded in gaining new followers and engaging with adult ...

Australia has become home to the first ever Malibu Barbie Cafe outside the United States, but the venue is only here to stay ...

From Conner’s viral “Protect the Dolls” tee—seen on everyone from Troye Sivan to Pedro Pascal—to Willie’s unforgettable ...

While the convention is sold out, the Barbie Sports Club Tour will also be making a stop in Louisville. The Barbie Sports Club Tour will sell exclusive accessories, drinkware and active wear. Items ...

A toy collector made a thrilling discovery after stumbling upon two vintage Barbie dolls from the 1980s worth up to $600—on a ...

The first big Christmas gift I remember getting was an animatronic bear named Teddy Ruxpin. Thanks to a cassette tape hidden ...

Labubus are a global sensation — sparking long lines outside toy stores, selling out online within minutes, and listing for double or triple their original price on resale markets. Here's why.

It's a plush doll. It's a bag charm. It's a collectible that recently sold for six figures. But no, this wildly popular creature isn't a Gremlin or one of the monsters in Maurice Sendak's children's ...

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded platforms like TikTok and Instagram, and the frenzy reached a fever pitch ...

Saddle up in style with the Western Barbie print, featuring desert cowgirls, ‘80s fashion and of course, a serenading Ken that’s dripping with nostalgia. Don't miss out!