The name, image, and likeness (NIL) era has caused some serious consternation amongst college football fans. Pictures and ...

Powerade announced that it has completed NIL agreements with LSU quarterback Garrett Nussmeier, Arizona State quarterback Sam ...

While Texas Tech head football coach Joey McGuire did not concede to the claim that he has the 'most expensive' roster in ...

Yahoo Sports’ Jason Fitz and Caroline Fenton discuss if NIL played a role in Michigan naming true freshman Bryce Underwood ...

Powerade is returning to the NIL space for its third consecutive year ahead of the 2025 season. The sports drink has inked ...

UNLV Rebels athletic director Erick Harper has a lot on his plate with everything he's had going on over the past year.

On Tuesday, Frazier inked another NIL deal and this time with the iconic brand Powerade. He was one of four players to ink ...

Utah coach Kyle Whittingham says college football's current system "is not sustainable." Is there a better way to handle ...

A flurry of high-dollar NIL deals have come Manning's way as he takes the reins at Texas. The next closest athlete is $2.5 ...

Darian DeVries had to start from scratch when building his first Hoosiers basketball roster. Using NIL was key, and that's an ...

BLOOMINGTON — Indiana athletic director Scott Dolson warned his staff about complacency and stressed the need for a ...

Matt Rhule is so excited about what he’s doing at Nebraska that he wants to tell as many people as possible about it ...