That drops the price of admission to the wonderful world of Apple Watches down to just $189 for the GPS version of the watch. This deal is specifically on the smaller 40mm model, which is available in your choice of three case colors and two strap types,

Taking all of the above into consideration, you should probably skip the Series 10 this year. If you really want a new Apple Watch, consider picking up a cheaper Apple Watch Series 9 on clearance. Otherwise, you’re better off getting last year’s model or waiting for the Series 11.

Apple Watches have a decent showing of deals so far, with a near $45 markdown on the brand new Series 10 and $100 off the Series 9. We don't anticipate the latter watch to stay in stock past the shopping holiday for long, if at all, so grabbing it early is a great way to make sure you get your hands on one.

In more recent years, Apple has pivoted the focus of the Apple Watch to health, arguably the wearable’s biggest draw in 2024. Now your Apple Watch comes with heart rate monitoring, fall detection, Emergency SOS, ECG, and even tools to track dangerous diseases like atrial fibrillation.

Black Friday is still a few weeks away, but that's not stopping big-name brands and retailers from launching their sales events early. Our staff of professional shoppers is already seeing discounts on some of our favorite products across a range of categories,

The first major Black Friday discounts have arrived for Apple Watch Series 10 on Amazon, with $50 off both 42mm GPS and 46mm GPS models. All

Check out our Deals page for more discounts on our favorite Wirecutter picks. I’ve covered Black Friday sales for Wirecutter since 2016, vetting hundreds of thousands of bombastic bargain claims and navigating seas of mediocre “blowout” TV deals.

Even in early November, we've already got some killer holiday deals to share with you, from bikes and bodysuits to tents and tools.