Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super ...

The new Maker’s Mark campaign is called “Perfectly Unreasonable” and premiered on Sunday during NBC’s “Saturday Night Live” ...

MANCHESTER, UK — St Pierre Bakery launched its first above the line campaign in the United States Feb. 3 via Connected TV.

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

The last time GoDaddy had a Super Bowl ad spot was eight years ago. The decision to return to the powerful sports platform — which attracted a record 127.7 million viewers when it aired on Feb. 9, ...

Barry M. Benjamin, managing partner of Kilpatrick’s New York office and chair of its Advertising and Marketing group, was honored to present ...

Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.

As political ad creators, we can take away some key lessons from this year’s lineup of Super Bowl ads. Here are four that ...

Roundel Media Studio moved to a second-price auction model for Target Product Ads officially on February 4, 2025. The ...

Snoop Dogg and Tom Brady faced off for a Foundation to Combat Antisemitism Super Bowl ad, spewing hateful phrases during ...

The Apple-owned audio brand Beats is turning to a trio of GOATs to help it launch its latest product, in an ad voiced by RZA.

Family Vision Care in Ponca City, Oklahoma, was featured in a Super Bowl commercial as part of Google's "50 States, 50 Stories" campaign.