Even as screens around the globe are still tuned to the World Cup, soccer is not the only sport drawing consumer attention. Doritos recently launched a new global campaign and stepped up experiential ...

The four-time Formula One world champion, 28, has been heavily linked with leaving Red Bull ahead of the 2027 season — and a swap with McLaren’s Oscar Piastri has been rumoured for some time. Now ...

To the casual observer, a Formula 1 race is a battle of individual gladiators. But look at the pit wall or inside the garage during any Grand Prix weekend, and the reality becomes clear: it takes an ...

It is also unclear whether Buxton is referring to an announcement in Formula 1 or perhaps in IndyCar. While the Brit does have a background in Formula 1 - about which he is currently co-hosts a ...

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LONDON, June 30 - Aston Martin boss Adrian Newey hopes a major car upgrade planned for next month's Hungarian Grand Prix will keep Fernando Alonso racing for the Formula One team next season. Alonso, ...

Which college had the best year across the major sports? Many fan bases think their school had a special season, but we built a simple formula to determine who actually performed best across the ...

Formula 1's leadership is preparing to make a final decision on the season-ending calendar during next month's Belgian Grand Prix, with multiple contingency plans under consideration as ongoing Middle ...

George Russell has clinched pole position for the race — which will take place at 11pm on Sunday evening (AEST). The Brit is bidding to reduce the 50-point deficit to teammate Kimi Antonelli in the ...

Rory McIlroy has already started preparing for The Open Championship, and during an early visit to Royal Birkdale, the Northern Irish star noticed something that immediately caught his attention.