Japanese superstar Sho Hirano has earned the prestigious title of The Most Handsome Man Alive 2025, marking his first time at the top of this global ranking. With tens of millions of votes submitted ...

Even on a luxe Greek vacation, Stormi Webster is clocking in. On Tuesday, Kylie Jenner posted a Get Ready With Me video featuring her 7-year-old daughter to TikTok. “Our first GRWM together 🥹,” ...

Beauty Brands Are Investing In the WNBA and NWSL not only because it's profitable but because of it's viewership.

Nurilounge is a creator community that supports K-beauty brands by helping them expand their reach, connect through engaging ...

TIME Magazine recently released a list of the 100 most influential creators of 2025, and one influencer on the list is representing Massachusetts. Mikayla Nogueira, a 27-year-old beauty and lifestyle ...

In this As Told To, Julissa Bermudez shares with PS her natural hair journey and why she was in her 40s before she finally ...

Beauty influencer Kaycee Ogle, who goes by @bishuwish online, voluntarily removed both of her eyebrows in a now-viral video ...

Kim Kardashian has orchestrated yet another cultural moment, this time wielding scissors instead of social media to command ...

For the unversed, Ash Kash’s post was seemingly a follow-up to one of Duke Dennis’ tweets. The X post from the streamer’s ...

In particular, 24-year-old beauty and lifestyle influencer—who has now garnered more than 3.3 million followers on TikTok and 1 million on Instagram—commanded the internet’s attention last year when ...

How three young women are using the social media platform TikTok to promote their brands, empower girls — and pay the bills.