While Omega and Swatch’s MoonSwatch has mostly courted collectors at the beginning of their journey, the affordable spinoff ...

It's been a full four months since we got our last new Omega x Swatch MoonSwatch, the Mission to the Pink Moonphase.

Swatch is teasing another Snoopy MoonSwatch, which happens to coincide with new rumors regarding a new Omega Speedmaster ...

It's been a full four months since we got our last new Omega x Swatch MoonSwatch, the Mission to the Pink Moonphase.

Swatch recently announced a new AI tool that allows its customers to design their own watches. Swatch’s AI-DADA technology or ...

E arlier this week, Hunter Biden, the son of former President Joe Biden, sat down for an explosive three-hour chat with ...

Now the company—which also houses the likes of Blancpain, Omega, and Tissot—is turning to artificial intelligence to take ...

The Swatch Group is planning the release of a new service that will allow customers to design watch dials using Artificial Intelligence (AI).

So it was during one encounter with the head of a globally renowned bourbon brand, whose watch of choice was the Hamilton ...

Since launching the MoonSwatch in 2022, Swatch has had no shortage of unique designs for the viral Omega collab. To date, the brand has released a total of 31 different MoonSwatches, and it shows no ...