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Coca-Cola - Unexpected Santa (AI-Generated Christmas Ad 2024)
Coca-Cola has embraced cutting-edge technology to reimagine its iconic “Holidays Are Coming” ad for a new era. Collaborating with studios like Secret Level, Silverside AI, and Wild Card, the brand produced three holiday commercials using generative AI. These spots retain the heart of Coca-Cola’s festive spirit, featuring snowy landscapes ...
461K viewsNov 15, 2024
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Brut on Instagram: "Coca-Cola’s new holiday ad is entirely AI-generated, created by LA-based studio Secret Level using tools like Kling, Leonardo, and Runway. The campaign revives the 1995 classic with fewer people and more advanced generative tech, sparking debate about creativity and job security in advertising.⁣ ⁣ #CocaCola #AI #Advertising #GenerativeAI"
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